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Reading: How StumbleUpon changed how we use the internet: “There was almost a utopian feeling to it”
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Baner Club > Blog > Innovation > How StumbleUpon changed how we use the internet: “There was almost a utopian feeling to it”
Innovation

How StumbleUpon changed how we use the internet: “There was almost a utopian feeling to it”

Millennials were heavily influenced by StumbleUpon, a tool that directed users to random websites, in the 2010s.

Last updated: 2024/12/11 at 8:32 PM
Published December 11, 2024
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It has an impact on everything we do on the internet.

One website, StumbleUpon, is the focal point of 31-year-old freelance writer Kaitlyn Arford’s recollections of her early online encounters. Arford is situated in Kentucky, USA.

“Any time I had a moment where I didn’t know what to do with myself, I would jump on StumbleUpon in our school’s little computer lab,” she recalls. “It was a way to discover things I would have never known existed—it was so joyful and fun in a way that websites just aren’t anymore.”

Prior to Facebook’s Newsfeed and TikTok’s For You Page, StumbleUpon was a website (and eventually a browser extension) created in 2001 that led users down the rabbit hole of semi-random websites.

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