The “Phenomena List” trend was identified as a 2025 topic by the website that allows users to book vacation rentals by owner, Vrbo.
The trend is “seeking out awe-inspiring natural wonders, often planning entire trips around these events,” a Vrbo representative reported in an email to News .
The ‘BEST OF THE WORLD 2025’ list from National Geographic includes three US travel destinations.
“Vrbo found these experiences are designed to offer peace and escape from the hustle of everyday life, with many travelers seeking prime spots for viewing these awe-inspiring natural wonders,” a spokeswoman added.
According to an Expedia poll, the Northern Lights are the top phenomenon that tourists want to experience.
People will travel far to witness natural phenomena in person, as evidenced by the large number of people who reserved private vacation houses along the path of totality to witness the 2024 complete solar eclipse, according to the Unpack ’25 press release.
Thirty percent of tourists like to visit geological features including geysers, hot springs, and volcanoes.
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According to Vrbo, 80% of travelers think it’s crucial to book accommodations that provide prime views, indicating that they are prepared to drive long distances and choose to stay in private vacation homes for these natural wonders.