As the automaker deals with a slower market for electric vehicles and growing competition from China, Ford intends to eliminate about 4,000 jobs in Europe over the next three years, or around 14% of its staff in the region.
The US corporation stated on Wednesday that the reductions would be centered in Germany and the UK and would be finished by the end of 2027, subject to labor union negotiations.
According to a statement from Ford, “the global auto industry is still going through a period of disruption, particularly in Europe, where the industry faces unprecedented competitive, regulatory, and economic headwinds.”
“To ensure Ford’s future competitiveness in Europe, it is imperative to take difficult but decisive action,” stated Dave Johnston, Ford’s European vice president for transformation and alliances.