After a three-year break, a Chinese influencer with a sizable global following and the blessing of the Communist Party has made a comeback to the internet.
The 34-year-old, who is well-known for posting beautiful movies of her life with her grandma in a Sichuan provincial town, has published three videos since Tuesday, and they have already received millions of views.
Li first gained notoriety in 2016 when her leisurely movies on traditional handicrafts and cookery appealed to China’s rapidly expanding social media audience.
Fans worldwide have greeted her homecoming, which coincides with a government crackdown on influencers over “inappropriate” content.
After a disagreement with the organization that handled Li’s accounts, she took a break. She sued the business in late 2021 for the rights to her brand .
