The American rock group, well-known for their black-and-white cosmetics, has also granted Pophouse Entertainment Group permission to purchase their designs for face paint and trademarks.
Started by ABBA singer Bjorn Ulvaeus, the business has previously signed a deal with Kiss to turn band members into virtual avatars modeled off the Voyage stadium tours.
“Pophouse is breaking rules, and this partnership will ensure that we continue to do so for years to come,” stated Kiss bassist Gene Simmons. “We have always been breaking new ground in popular culture.”
We already have a number of projects in the works, including a biography and an avatar show.
