In the most recent reshuffle, the shadow chief secretary to the Treasury—who was unexpectedly appointed as Rachel Reeves’ deputy—has made fifteen appearances in front of Kay Burley and other morning hosts.
Parties should send out their best spokespersons first thing in the morning to convey that the Labour leader’s office is confident in his skills.
Election coordinator Pat McFadden has made 12 appearances; Annelise Dodds, the shadow secretary of state for women and equalities, has made 10; McFadden’s deputy Jonathan Ashworth, the shadow education secretary Bridget Philipson, and the shadow home secretary Yvette Cooper have matched for the most appearances, with eight each.
Which shadow cabinet member has made the most appearances on morning television?
Since September, Darren Jones, the newest member of the shadow cabinet, has appeared on the breakfast TV round more often than any other member.
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