In the music sector, can Sweden maintain its advantage?

Sweden, which holds the record for most wins in the Eurovision Song Contest with Ireland at seven, will host the event this year in Malmö.

Shortly after emerging from Stockholm’s central station’s subterranean, that legacy becomes immediately apparent.

An interactive museum honoring the late Tim Bergling is called the Avicii Experience, and it is located on Sergels torg, the capital’s main plaza paved with black and white triangles. He was raised here and went on to become one of the best-selling DJs in the world under the moniker Avicii.

Per Sundin, the CEO of Pophouse Entertainment, which operates the museum, is seated on the fifteenth floor. The business is concentrated on it.