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Reading: To combat inflation, more Americans are embracing digital coupons and making significant savings.
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Baner Club > Blog > Ecnomics > To combat inflation, more Americans are embracing digital coupons and making significant savings.
EcnomicsUnited States

To combat inflation, more Americans are embracing digital coupons and making significant savings.

While consumer costs for food and energy are up 3% year on year through June 2024, certain specific supermarket goods have increased considerably more dramatically.

Last updated: 2024/08/06 at 10:23 AM
Published August 6, 2024
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According to the Bureau of Labor Statistics, beef and veal prices have increased by more than 5% since June 2023, butter by 6.9%, bacon and associated items by more than 8%, and eggs by more than 10%.

It’s not surprising that customers are utilizing their phones to uncover methods to save money while shopping. They scan products to compare prices, look for promo codes, and capture digital coupons to get savings.

10 Ways to Save Money at the Grocery Store Before You Get Shocked at the Checkout Line

This is popular for a good reason: there are significant savings opportunities available.

Americans want to save money—and they’re getting inventive about it.
According to the National Retail Federation’s Prosper Insights & Analytics Monthly Consumer Survey of more than 7,000 U.S. adults conducted in July 2024, more than a quarter (26%) of U.S. people are utilizing coupons more frequently as a result of the economy.

That is consistent with the last few years, although it is up from 18% who indicated they used coupons more frequently in July 2021.

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