News has learned that Audoo, which helps artists receive more equitable royalties, will announce on Wednesday that Sean O’Malley, the CEO and founder of Regard Music, Steve Clark, the global chief operating officer of Round Hill Music, and Isabel Garvey, the chief operating officer of Warner Music UK, will all be joining the company as advisors to its board.
Since its founding, Audoo has raised more than $22 million (£16.8 million) from investors. Thanks to its Audio Meters, which improve the precision and openness of music royalties distribution, the company is now present in 15 countries.
The trio’s “varied experience across major music labels, publishers, and PROs [performing rights organizations] will be invaluable to Audoo’s growth, not to mention relationship-building with international partners,” according to Ryan Edwards, founder and CEO of Audoo.
Late last year, Sir Elton became a shareholder in the company, joining Sir Paul and Abba’s Bjorn Ulvaeus.
Seeing his own music performed at football stadiums and bars without any compensation inspired Mr. Edwards to create the business.
