Canadian rapper bbno$, born Alexander Gumuchian, recently caused a wave of online reactions after jokingly claiming he was quitting music. In a social media post, he wrote that “millions of people begged” him to stop, calling it an “incredibly difficult decision” for the foreseeable future. Fans were left stunned, pleading with him to reconsider.
It didn’t take long for people to realize that the announcement was all in good fun. In a TikTok video, bbno$ revealed that he would retire if the video reached one million likes. To everyone’s surprise, the clip quickly surpassed two million likes, prompting him to post a sarcastic farewell message and even wish fans happy holidays.
The playful stunt caused a mix of amusement and disbelief online. Social media platforms like Reddit and X lit up with discussions, with many noting that this was likely a humorous promotional tactic rather than a serious career move.
Adding to the skepticism, the 30-year-old rapper already has a global tour lined up for 2026, including major U.S. cities like San Francisco and Los Angeles, making it highly unlikely that he is truly stepping away from music. Fans speculated that the prank could even hint at upcoming projects, such as a new album or single.
With a career spanning nearly a decade and tracks reaching over a billion streams, bbno$ has built a reputation for his meme-driven style and fan engagement. This incident reflects his playful personality and his ability to surprise and entertain his audience.
