Tag: Taylor Swift

The trademark dispute will now go through the review process at the United States Patent and Trademark Office. Officials will examine whether the proposed name creates a likelihood of confusion with Swift’s existing trademarks. If the office sides with Swift, Cathay Home may need to change its brand name. If not, the company could secure rights to use “Swift Home” for its bedding products. The case highlights how major public figures actively protect their commercial identity. In today’s market, a name carries serious financial value. For Swift, defending her brand remains a top priority.
Entertainment

Taylor Swift Moves to Block “Swift Home” Trademark in the US

Pop star Taylor Swift has asked the United States Patent and Trademark…

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