The initiative, which employs about two thousand people, has never been acknowledged by the company in public.
According to News, a large number of project workers will be transferred to the artificial intelligence (AI) section of the iPhone manufacturer.
Apple did not answer a request for comment from the news right away.
As part of CEO Tim Cook’s Project Titan, the Apple automobile crew was allegedly referred to as the Special Projects Group.
The business was first reported to be working on a fully driverless car without a steering wheel or pedals while it spent billions of dollars on research and development.
It was believed that the team would still need years to produce a car.
According to Ray Wang, the founder and CEO of the Silicon Valley-based consultancy Constellation Research, “this is a smart and long awaited decision,” he told the news.
“The market demand for EVs is not there and AI is where all the action is,” he stated.
Beyond the iPhone and PCs, Apple has been looking into other possibilities, such as the virtual reality headset called Vision Pro, which it just released.
