Brandy Melville has started shutting down fitting rooms in its stores across the United States. The decision has surprised many shoppers, especially teenage girls who regularly buy clothes from the popular fashion retailer.
Store employees from several locations confirmed that fitting rooms were permanently closed this week. However, the company has not released an official statement explaining the change.
Shoppers React to the Sudden Change
Many customers expressed frustration after learning they would no longer be able to try on clothes before purchasing them.
Several shoppers shared their concerns on social media. Many said fitting rooms helped them decide whether an item suited their body shape and style. Others worried that buying without trying on clothes could lead to more returns.
Some customers pointed out that clothing can fit differently, even when a brand offers limited sizing options. They believe fitting rooms remain an important part of the shopping experience.
Employees Point to Vandalism Issues
According to employees at multiple store locations, vandalism played a major role in the decision.
Staff members reported ongoing problems inside fitting rooms. One of the biggest issues involved customers sticking chewing gum to walls and curtains. Employees said cleaning the gum became a frequent and frustrating task.
Videos shared online earlier this year showed shoppers attaching curtains to walls with chewing gum. Some claimed the curtains did not stay closed properly on their own.
Workers also posted videos showing the difficult cleanup process. In some cases, employees were seen removing large amounts of gum from fitting room areas.
A Controversial Brand Faces New Criticism
Brandy Melville has faced criticism for years because of its one size clothing approach. Critics argue that the brand mainly caters to smaller body types and promotes unrealistic beauty standards.
The fitting room closure has added to those concerns. Some shoppers feel the change makes the shopping experience less inclusive and less convenient.
Customers who previously relied on fitting rooms now worry about purchasing items that may not fit as expected.
What This Means for Shoppers
The removal of fitting rooms could change how customers shop at Brandy Melville stores. Without the option to try on clothing, buyers may need to rely on product measurements, online reviews, or return policies before making a purchase.
While employees have linked the decision to vandalism issues, many shoppers hope the company will provide a clearer explanation in the future.
For now, customers across the United States are adjusting to a new shopping experience that has sparked widespread discussion online.
