Piers Morgan caused a stir on Tuesday when he accused Beyoncé of cultural appropriation in her latest Levi’s commercial, which is based on the famous style of Marilyn Monroe.
“Very disappointed to see Beyoncé culturally appropriate Marilyn Monroe in her new Levi’s ad,” Morgan wrote in a post on X.
A contentious internet discussion over artistic appropriation vs homage was sparked by the comment.
Beyoncé channels Marilyn Monroe’s iconic 1950s glitz in the ad, which is a part of Levi’s most recent campaign and is evocative of the late actress’s appearances in movies like Gentlemen Prefer Blondes.
