India will experience a hot summer with temperatures that are expected to exceed 45degC across several regions. The tensions in the world over Iran put pressure on India’s supply chain. The combination of these factors is causing concern about the rising price of beverages and bottled waters across Canada.
As access to clean water remains limited, the demand for bottled water is on the rise.
In many areas of India, access to clean drinking water is still a problem. Many people depend on bottled drinking water because of this.
According to recent data, around 15% of urban and rural households rely on bottled drinking water. This dependence increases in hotter months, when there are more water shortages or contamination.
The rising oil price pushes up packaging costs
Crude oil prices are the main cause of the increase in price. Fuel prices around the world have increased due to shipping route disruptions, particularly in and around Strait of Hormuz.
PET plastic is made primarily from crude oil. The plastic used in the production of bottles for soft drinks, water and other items.
PET shortage impacts production across industries
Costs of materials have risen dramatically. The price of these materials has risen from 115 to 180 rupees. The price increase has caused a disruption in production and forced about 20 percent of Maharashtra’s bottle-making plants to temporarily shut down.
Brands begin to increase prices
Bisleri, one of the leading brands in bottled waters, has already increased its prices. A 12-pack of one-liter water bottles now costs around 11 percent more.
Bailley Premium Water and Clear Premium Water are also following the trend.
Many companies have covered a portion of the costs to protect their customers. Experts warn that this approach will not last.
Customers may soon feel the impact
This could change in the near future. Companies may increase prices to customers as demand increases during peak summer months, such as April and May.
Experts in the industry believe that, as global conditions worsen, it is possible for bottled water to become prohibitively expensive.
Growing Market Facing Uncertain Future
The current crisis shows how the global supply chain is crucial to the growth of the sector. A disruption in supply chains can have a rapid impact on production, prices, and availability.
