With the opening of Wales in the metaverse, people from around the globe will hopefully be able to experience all the nation has to offer virtually.
The immersive experience was developed by tourism organization Visit Wales with the intention of showcasing some of the experiences and attractions available in Wales.
Every year, almost 600 million individuals use various platforms to access the metaverse.
The platform Spatial is hosting the Welsh metaverse.
According to the organizers, Wales is reportedly the first country in Europe to advertise itself as a travel destination using this strategy.
The announcement comes after an MP committee’s July study revealed that Wales “lacked a coherent brand” to attract foreign tourists.
Steffan Powell, a former gaming journalist and presenter of Doctor Who Unleashed, was present at the event.
He claimed that prospective tourists would get “a flavour of all the exciting things you can see and do on a holiday in Wales” from the metaverse experience.
